Current Press

January 20, 2022

Olio Nuovo: The Freshly Pressed Olive Oil Producers Of Sonoma County

Nearly a dozen small producers in Sonoma County mill olives onsite within hours of harvest into olio nuovo, or new oil, and backyard growers bring their olive harvest to custom mills at neighboring farms. The resulting oils are fresh, much higher in antioxidants, and deliver wildly complex flavors on the palate. Gold Ridge Organic Farms has 70 acres of olive trees in the rolling hills of Sebastopol and is the newest establishment to open their Tasting Salon to the public. A tour of the property is gifted with a 360 view of West Sonoma County and an educational guided tasting of their medicinal quality oils.

December 1, 2021

Where to Taste Fresh-Pressed Olive Oil in Sonoma

It’s the season for olio nuovo, the fresh-pressed olive oil that marks the start of the holiday season.

Olive oil is never better, never more compelling, than it is at the moment it first streams into the world, straight from the press. It is the purest expression of the olive, an elixir that delights with field-fresh flavors and a texture best described as both lean and rich.

This is olio nuovo, the new oil.

Olio nuovo is a treasure of early winter in Sonoma. It cannot be separated from its season and cannot be preserved, as its bold flavors begin to fade not long after pressing. The decline is subtle at first, but within a month or two, the new oil loses its unique spark and begins to mellow. By early spring, it will be a memory until the next vintage.

“When olive oil comes out of the funnel during pressing, there is always a feeling of renewal and exuberance. The vibrant green and gold hues, the fresh aromas, and the healthy vegetative and fruity flavors are intoxicating, full of the strength and health of the trees, only an hour removed,” says Brooke Hazen, who oversees 70 acres of olive trees at his Gold Ridge Organic Farms in the rolling hills southeast of Sebastopol.

Typically, quality olive oil rests in bulk for a few months after being pressed, a process that allows it to settle and become shelf-stable. Olio nuovo, in contrast, is bottled and released straight from the press, skipping the step during which the oil rests, allowing fresh, peppery, straight-from-the-tree flavors to shine. Until quite recently, only a handful of local growers, including Healdsburg’s DaVero and Petaluma’s McEvoy Ranch, celebrated a separate release of the new oil before the more widely available extra virgin olive oil came to market.

Sonoma County’s olive harvest begins around the time the grape harvest concludes, typically in late October or early November, and continues for several weeks. By the winter holidays, prized bottles of olio nuovo are available locally, many of them from small-scale, family-owned farms and olive mills. These days, there’s recognition that Sonoma County-grown olio nuovo holds its own alongside prized oils from Tuscany such as Ardoino, a favorite of olive oil pioneer Ridgely Evers at DaVero, and Poggio Lamentano, the favorite of renowned food writer M. F. K. Fisher.

“There is al ways a feeling of renewal and exuberance. The vibrant green and gold hues, the fresh aromas…full of the strength and health of the trees, only an hour removed.” ~ Brooke Hazen

Producer Stephen Singer of Baker Lane Vineyards likens olio nuovo to the elusive white truffle, another early-winter treasure. “The early vivid expression of olive oil doesn’t last long, nor does the flavor of the truffle,” he says. “Both are transitory, deeply seasonal, momentary, and ephemeral.” Singer, the former wine director at Chez Panisse in Berkeley, used to be in the business of importing premium olive oil from Tuscany. Now, settled in the hills outside Sebastopol, he makes wine and produces estate olive oil.

Growers say that to understand olio nuovo, it is essential to understand olive oil itself. The characteristic flavors of an olive’s oil are determined almost entirely by which type of olive tree the olive grows upon (over 2,000 types of trees exist). The trees must be properly tended and pruned, and farmers must choose the right moment to pick. The olives must be harvested gently, without stems and leaves, then transported as quickly as possible to the mill, before they begin to ferment. It is the job of the miller to press the oil out of the olive as gently as possible. Nearly all premium oils are made with olives processed and pressed within 24 hours of being harvested.

The best olive oils are made with a mix of green fruit and ripe fruit. Green fruit has the bitterness and peppery qualities considered essential; when olives ripen to purple-black, as they all eventually do, their oil takes on more buttery characteristics. The mix of both green and purple olives at different stages of ripeness creates the complexity of flavor that makes olive oil lovers wax poetic.

Six local mills serve the olive growers of Sonoma County. Recently, these mills have also become home to a new seasonal tradition: the community milling day. At one of these events, typically held in November or early December, anyone with an olive tree or two can be part of the magic of olio nuovo. Small-scale growers and backyard hobbyists bring their freshly-picked fruit—in buckets, bags, and bins—to the mill on the day of the press. After checking the olives for pests and for ripeness, the miller adds the fruit to the press to become part of a community blend. This is grassroots local food production at its best: Each grower gets back containers of the fresh-pressed oil in proportion to what they contributed. The more olives you bring, the more oil you receive.

Standing in the orchard, watching as olives are gently tugged from their slender stems, it all comes full circle—the care put into tending the trees, the flurry of harvest day, the quick rush to the press. After an hour or two of picking, you can smell on your hands the subtle aroma of the olive and the oil within— all peppery and grassy, the sunlight and rain together. “Olive oil is priceless,” says Ridgely Evers. “And it is sacred.”

Tasting Sonoma’s Olio Nuovo

There are nearly a dozen commercial olio nuovo producers in Sonoma County, plus hundreds of backyard growers who either do a custom milling for oil to share with friends and neighbors, or who bring their olives to community milling events.

Baker Lane Vineyards: Stephen Singer’s 2021 Occidental Blend is not labeled “olio nuovo,” but is available soon enough after pressing that it is a de facto nuovo, with vivid flavors of artichoke, new mown hay, and green apple. Online sales only.

DaVero Farms & Winery: The benchmark estate olio nuovo is sassy and elegant, with complex bitter and pepper flavors—the signature liquid nirvana. It is available by appointment at the tasting room and online, from Thanksgiving through the end of the year. 766 Westside Rd., Healdsburg. 707431-8000,

Dry Creek Olive Company: A blend of olives from 100-year-old trees and newly-planted cultivars goes into a bright, herbaceous olio nuovo, available shortly after pressing and prior to the release of estate’s signature flavored olive oils. 7878 Dry Creek Rd., Geyserville. 707-431-7200,

Eyrie Olive Oil: This delicious Tuscan-style olio nuovo is available on Saturdays at the Santa Rosa Original Certified Farmers Market, 50 Mark West Springs Rd., and at Lazzini’s Market, 3449 Bennett Valley Rd., Santa Rosa. Email for information.

Figone Olive Oil Company: The group releases an olio nuovo blend of Spanish and Italian varieties. 483 First St. West, Sonoma. 707-282-9092,

Gold Ridge Organic Farms: Brooke Hazen offers four olio nuovos, each made from a different variety of olive, including Picholine, Minerva, Tuscan, and Arbequina. The varieties ripen in succession, not simultaneously, and all are picked a bit later in the season, producing oils with a voluptuous buttery texture. The olio nuovos are released in late December and available through February. 3387 Canfield Rd., Sebastopol. 707-8233110,

McEvoy Ranch: This olio nuovo evokes the subtle flavors of winter greens – think cardoons, chicories, and dandelions – with a trail of peppery heat, a signature quality of the estate’s seven Tuscan cultivars. Available at the ranch store and online. 5935 Red Hill Rd., Petaluma. 707-7782307,

Monte-Bellaria di California: Proprietor Bill MacElroy typically harvests his olives on the last Sunday of October. His olive oil is available within about 24 hours of pressing, and though it is not labeled as olio nuovo, that’s what it is. 3518 Bloomfield Rd., Sebastopol. 707829-2645,

Olivino: Their olio nuovo is a blend of five Tuscan cultivars from a 2,500-tree orchard that straddles the border of Sonoma and Mendocino counties. It shows classic flavors of fresh grass, fruit, nuts, and pepper. It is released near Christmas and available until Easter. 14160 Mountain Home Rd., Hopland. 707744-1114,

Preston Farm & Winery: Chaste Maiden Early Release Organic Olive Oil is a blend of ten Italian and Spanish cultivars. Even in its youth, it is a delicate oil, with a modicum of the peppery heat that defines many other oils. As it ages, the oil softens even more, and develops buttery characteristics, making it ideal for anyone who balks at “two cough” olive oils, as some people call robust olio nuovos. 9282 West Dry Creek Rd., Healdsburg, 707-433-3372,

The Olive Press: Their olio nuovo is made from the Spanish cultivar Arbequina, which has suggestions of newly-mown grass, artichoke, apple, and banana. 24724 Arnold Dr., Sonoma, 800-9654839,

Community Milling Days

Community milling days are a special way to participate in the feel and flavors of olive oil production. Some mills require a minimum quantity, while others will take even just a hatful of olives. The mills will generally ask for a specific mix of ripeness in the olives and that participants pick their olives within 24 hours of the event.

They’ll also inspect the olives for signs of damage from the olive fruit fly. For additional information and requirements, please contact each mill directly.

Dry Creek Olive Company, Geyserville: Oct. 31, Nov. 21, Dec. 5. 5 pound minimum, $1 per pound. 707-431-7200,

Figone’s Olive Oil Co.: Saturdays and Sundays, Oct. 9-Dec. 12. 5 pound minimum, $1.12 per pound. 707-244-9148,

McEvoy Ranch, Petaluma: Nov. 14; register by Nov. 10. $1 per pound. 707-778-2307,

Olivino, Hopland: Call for information. 707-744-1114,

The Olive Press, Sonoma: Nov. 7 and Nov. 21. 800-965-4839,

November 5, 2021

Sebastopol olive oil farm gears up for the busy harvest season

In Wine Country, the grape harvest ended in October, but another star of the table is waiting in the wings for its golden moment: the Italian, French and Spanish varieties of olives that will be harvested beginning this month, when the small green fruits begin to ripen and turn purple.

At Gold Ridge Organic Farms, founded in 2001 by farmer Brooke Hazen in the western hills above Sebastopol, the coastal fog and sun that slowly ripens the region’s chardonnay and pinot noir grapes also create the ideal growing conditions for 88 acres of organically farmed olives, apples, citrus and herbs.

Hazen, who has blanketed 70 acres of the estate with 13,000 olive trees, started building his own olive mill 10 years ago, featuring a state-of-the-art Rapanelli olive press from Italy, so he could have more control over the quality of his olive oil. The mill also helps support the farm by providing milling services for about 150 clients all over California, from the flatlands of the Central Valley to the hillsides of the North Bay.

“Pressing olives is a romantic thing,” Haven said. “With the amount of olives I have, it would be really expensive otherwise. … And our customers can bring from 50 pounds up to 50 tons to be custom milled.”

Like other olive oil producers in the North Bay, Hazen is gearing up for mid-November harvest of his own olive trees, which include Spanish varieties like Arbequina, Picual and Manzanilla as well as French varieties like Picholine and Italian varieties such as Frantoio, Leccino and Minerva.

“I look at when the first killing frosts are coming, generally around Christmas, so I usually start picking in mid-November,” he said. “We finish the olive harvest in four weeks, by mid-December.”

All the olives are milled on-site within hours of harvest for peak freshness and flavor, including healthy, antioxidant boosting polyphenols concentrated in the bitter flesh of the fruit.

His organic line of olive oils have already won gold and silver awards from the New York International Olive Oil Competition as well as from the California Olive Oil Council, a nonprofit trade group that supports certified extra-virgin olive oil standards.

Hazen credits the climate of Sonoma County for helping nurture the complex flavors in olive oils grown and made here in the cool coastal hills.

“People wonder why olive oils vary so much,” he said. “Yes, farming is involved, but climate is the biggest factor. … The oil here is very robust. The reason is the cool fog we get here in NorCal. The flavors and colors have a longer time to develop nuances and do not get cooked out.”

When he first started planting olives back in 2000, Hazen sourced his Italian olive varieties from McEvoy Ranch in Petaluma, one of the North Bay’s revered pioneers of high-end Italian-style olive oil production.

“But I also have 21 varieties,” Hazen said. “I wanted to diversify with the French and Spanish blends.”

Gold Ridge Organic Farms grows and mills four of its own olive oil blends: the Tuscan, Picholine, Arbequina and Minerva blends, each a mixture of four to six varieties of olives.

In the kitchen, the Arbequina blend is mild and perfect for salad dressings and marinades. The Tuscan blend, a favorite among chefs, is ideal for cooking. Minerva, another Italian blend, starts out robust and pungent, with the highest polyphenol count, but it mellows over time. Foodies love it for its buttery mouthfeel. The Picholine blend made from French varieties is delicious right out of the bottle.

“My favorite Picholine is when it’s new,” Hazen said. “It’s rare to find.”

Recently, Hazen started milling his olives together with some of the citrus he grows at the farm, a method that originated in Abruzzo region of Italy that is known as Agrumato. They started with a refreshing Meyer Lemon Agrumato and a Mandarin-Kumquat Agrumato.

“This is the first year making them,” Hazen said. “It’s made with a pure process — pure fruit, the peel and the juice.”

For the past few years, Gold Ridge also has been diversifying with a line of value-added products made from the organic apples, olive oil and herbs grown at the farm.

Director of Business Operations Andrea Lederle joined the sales and marketing team a few years ago to help raise the profile of the farm, then Naomi Ansbergs joined to head up sales and marketing.

The farm, which also grows 12,000 apple trees on 15 acres, is producing a Gravenstein Apple Syrup in collaboration with well-known preservationist Merrilee Olson of Preserve Farm Kitchens in Petaluma. The syrup is expected to be ready in time for the holiday season.

June 10, 2021

Sustainable, Organic Production Helps One California Producer Standout

Gold Ridge Organic Farms earned three Gold Awards and a Silver Award at the 2021 NYIOOC. The owner said organic production was the key to their success.

Gold Ridge Organic Farms is among the California pro­duc­ers lead­ing the way in sus­tain­able and organic olive oil pro­duc­tion meth­ods, despite the dom­i­nance of imports in the North American mar­ket.

At the 2021 NYIOOC World Olive Oil Competition, the Northern California pro­ducer earned three Gold Awards and a Silver Award for all four of its entries.

I was inspired by a great love affair with the grace and ele­gance of the olive tree. I believe it is the most beau­ti­ful of all crops to grow.- Brooke Hazen, owner, Gold Ridge Organic Farms

It felt truly amaz­ing [to receive these awards],” owner Brooke Hazen told Olive Oil Times. ​We are so hon­ored and grate­ful to receive such spe­cial appre­ci­a­tion for all of the hard work, time, ded­i­ca­tion and deter­mi­na­tion that went into pro­duc­ing such excep­tional olive oils.”

Our har­vest was excel­lent last year,” he added. ​I was able to obtain 4,500 gal­lons for my four sig­na­ture blends from my groves in Sebastopol.”

For Hazen, these awards fur­ther val­i­date the authen­tic­ity of his brand and the hard work it takes to achieve a qual­ity stan­dard that is not easy to imi­tate.

Gold Ridge Organic Farms is located in north­ern California​s West Sonoma County. Sitting approx­i­mately 80 kilo­me­ters north of San Francisco, the city of Sebastopol is a near-per­fect region for olive cul­ti­va­tion due to the opti­mal soil and ideal cli­mate.

Our farm sits 10 miles (16 kilo­me­ters) inland from the beau­ti­ful Sonoma Coast and the Pacific Ocean,” Hazen said. ​The prox­im­ity to the ocean influ­ences our cli­mate and our soils and makes our oils unique and lively. Our grow­ing sea­son is long and cool, which con­tributes to the high polyphe­nol lev­els in our oils.”

Growing olives organ­i­cally is a cru­cial com­po­nent of Hazen’s vision. He believes that organic cul­ti­va­tion yields olives that are both health­ier and more fla­vor­ful. He added that his organic farm­ing prac­tices help cre­ate olive oils rich in fla­vor, taste and antiox­i­dants.

I was inspired by a great love affair with the grace and ele­gance of the olive tree. I believe it is the most beau­ti­ful of all crops to grow,” Hazen said. ​It started with plant­ing and grow­ing olive trees and nat­u­rally expanded into press­ing the olives into olive oil.”

Olives are planted once in their life­time,” he added. ​They are known as the ​Grandparent Tree’ because they live for many gen­er­a­tions… The trees can live for mil­len­nia.”

In the cool coastal envi­ron­ment of Sebastopol, Hazen usu­ally begins har­vest­ing his olives in mid-November and con­tin­ues until Christmas.

However, even before the har­vest begins, Hazen spends plenty of time among his trees. Ensuring they receive plenty of water, nutri­ents and prun­ing improves the qual­ity of the fruit.

After har­vest­ing, the olives are processed at an organic mill, which was built in 2001. Hazen installed an Italian Rapanelli press, which processes the olives within a few hours after har­vest­ing.

Hazen and his team then craft their four care­fully selected blends of Italian, French and Spanish vari­etals, of which the pro­duc­ers take great pride.

Our four olive oil blends are also unique,” he said. Gold Ridge Organic Farms earned two Gold Awards for olive oils blended from Italian vari­eties.

The Tuscan Blend is crafted from mostly Frantoio and Leccino olives, with a small amount of Maurino and Pendolino cul­ti­vars as well. Meanwhile, the Minerva Blend is made from Minerva, Frantoio and Maurino olives with a touch of Cerasoula and Ladoelia.

Hazen and his team also earned a Gold Award for a medium Piccholine blend, which con­tains Aglandau, Bouteillian, Solonenque, Grossane and Cayon olives. The pro­duc­ers won a Silver Award for a medium Arbequina blend, com­pris­ing Empeltre, Leccin de Seville, Hojiblanca, Picual and Manzanilla olives.

Certification is an impor­tant part of this process, and all of the company’s olive oils are cer­ti­fied organic by California Certified Organic Farmers and extra vir­gin by the California Olive Oil Council.

Hazen said his prod­ucts stand apart from com­peti­tors as a result of a method­i­cal pro­duc­tion process, uniquely crafted blends and qual­ity cer­ti­fi­ca­tions.

Despite all the work that Hazen and his team put into each har­vest, the pro­ducer sees the California olive oil sec­tor as being prone to mar­ket trends and con­sumer behav­ior like any other indus­try.

According to Hazen, the avail­abil­ity of cheap and low-qual­ity imported olive oils is the biggest chal­lenge faced by the indus­try.

Cheap imported oils have flooded the mar­ket, dri­ven down prices and con­fused the con­sumers,” he said. ​Most con­sumers have no idea what healthy fresh olive oil actu­ally should taste and look like.”

The Californian olive oil indus­try has been mak­ing attempts to change this through legal chan­nels and lob­by­ing,” he added.

However, Hazen said his awards from the NYIOOC World Olive Oil Competition go a long way in demon­strat­ing to con­sumers what dif­fer­en­ti­ates high-qual­ity extra vir­gin olive oil from the rest of the pack.

Our team is grate­ful for the recog­ni­tion of qual­ity,” Hazen con­cluded. ​Farming is a dif­fi­cult jour­ney with many long days invested into rais­ing the fruit. So, the acknowl­edg­ment feels good.”